The following youth have voluntarily committed themselves to spread awareness on social transformation and life principles among children, students, youngsters and people in general using art and media.
- Venkat (Information Technology expert), V. Lakshmi Narasimhan (Information Technology expert) and A. V Srivatsan (Audit Company Management expert). These men have been guided and aided by friends, well-wishers, and veterans from various fields of art.
A senior artist, advocate of social reforms, and a qualified expert in his field, Mr. Madan Gabriel (former head of M.G.R Govt. Film and TV Institute) serves as the director and counsellor.
The proposal is to produce several documentaries on social research, short films, serials and extended serials through their parent organization Sri Vaishnava Spiritainment.
A sister organization named “Tholainokku Padaippagam” has been founded to conduct film festivals, felicitation events, prize award ceremonies, and other social awareness programs.